Growth Marketing Strategy & Innovation

As a visionary digital marketing leader, I architect and execute bold, data-inspired brand strategies that propel business growth, customer loyalty, and retention. With a keen focus on ROI-driven initiatives, I design and deploy holistic, full-funnel marketing ecosystems that harmonize organic and paid channels, ensuring seamless customer experiences, transparent attribution, and compliance in a rapidly evolving, privacy-centric landscape.

Learn more
Growth Marketing Strategy & Innovation

Digital Marketing Skills

Paid Social Media

Asset creation and management of Meta Ads (Facebook & Instagram), TikTok and Snapchat.

Paid Search/PPC

Asset creation and management of Google Ads & Bing Ads (Search, Display, Pmax, CTV, YouTube).

Creative Campaigns

Ideation of branded and engaging concepts, influential designs, copy, and videos that convert.

Content Creation

Original and AI-assisted content, copywriting and editing for ads, SEO, PPC, social, email, & SMS.

Audience Targeting

Market research + first to third party data for segmentation of relevant and nurturing content.

Technical Marketing

GA4, GTM, GSC, PSE, HubSpot, HTML, CSS, JavaScript, GitHub, CRM, Forms, integrations, web design.

Check out what colleagues, professors and managers have said about my work under 'Recommendations'.

Have a Digital Marketing Question or Opportunity?

Want to talk about your digital marketing strategy or the latest industry tools and trends? Reach out!